Jack Cheika 
Jack Cheika is an accomplished expert in product and branding, retail and licensing, and finding white space opportunities. Jack developed a deep understanding of the industry and is skilled in representing brands and retailers, building successful relationships, negotiating deals, and ensuring effective marketing and sales of products. As a brand guru, Jack brings a wealth of experience and a unique perspective to creating memorable brand identities and messaging that resonate with consumers. Jack makes the impossible possible and thinks outside of the box to uncover unusual white space opportunities.
Marc Benitez 
Marc Benitez has an established 25+ year diverse career across industries and influential roles. Founding Alter-Native Consult and leading Century 21 Stores as President are highlights, alongside tenures at ABG, CAA-GBG, Kenneth Cole and Coach. Notably, Marc adeptly managed hundreds of millions in royalty revenue throughout his career, making substantial contributions within categorical and international endeavors. Marc holds a BA from Iona University.
Abie Shiloach 
Abie Shiloach is a multifaceted entrepreneur and one of the driving forces behind the success of Ocean Drive Clothing. As a co-founder and owner of the company, Abie has been instrumental in shaping the company's trajectory. With a profound understanding of business management, retail, and wholesale operations, he has steered Ocean Drive Clothing to unprecedented heights. He boasts a diverse investment portfolio, including ventures in real estate, startups, and more. This extensive experience has honed his strategic vision and ability to make informed, dynamic decisions.
Joey Shiloach 
Joey Shiloach is the Chief Merchandising Officer and Co-Founder of Ocean Drive Clothing, where his profound fashion sense and market intuition have propelled the brand to unparalleled success. With an unwavering passion for design, Joey has meticulously curated collections that consistently exceed customer expectations. His innate ability to understand both the product and the customer base has allowed him to predict trends and maximize sales. Leveraging his extensive experience in the fashion industry his invaluable industry knowledge and visionary insights are now driving remarkable growth and innovation in collaboration with White Space.
Adrian Miller 
Adrian Miller has over 20 years of experience in communications across the capital markets landscape. He most recently served as Director of Investor Relations and Chief Market Strategist at Concise Capital, where he was responsible for interacting with existing and potential investors to communicate investment strategy, cultivate a presence for the firm with reporters across financial media outlets, and distribute commentary to the investment media to help build the firm’s brands. Adrian brings significant M&A experience and is a crucial part of WSG's growth strategy.
Jeffrey Dayon 
Drawing on three decades of expertise, Jeffrey Dayon is a seasoned authority in real estate, mergers, acquisitions, brand acquisitions, and licensing representation. Jeffrey leads private lenders, real estate entities, investors, and high-net-worth individuals through intricate transactions. His skills span orchestrating complex real estate deals, navigating commercial leasing nuances, and designing advanced financing structures. Moreover, Jeffrey excels in representing diverse brands in acquisitions and licensing, including lifestyle, entertainment, and renowned names, highlighting his ability to enhance brand experiences. His proficiency extends to strategic real estate investments, organizational structures, partnership pacts, commercial transactions, and dispute resolution.
Saul Mishaan 
With over 35 years of experience in business law, commercial and real estate industries, Saul Mishaan is a distinguished expert. He excels in representing landlords in major leasing transactions, particularly for big box retail locations with top-rated tenants. Saul’s legal expertise spans real property leasing, commercial litigation, corporate law, intellectual property licensing, and more. Saul’s legal accomplishments encompass state and federal courts, covering areas such as foreclosure proceedings, partnership disputes, intellectual property conflicts, creditors’ rights, and general business disputes. Beyond his legal practice, Saul’s commitment extends to community welfare, and actively participating in charitable organizations.
ADVISORY BOARD
Len Pesko 
Len Pesko's role as Principal and Partner at Modern Pulse Consulting Group has been integral to its success since its founding in 2009. With over two decades of experience as a trusted footwear industry executive, Len's strategic prowess has consistently driven profitability and customer relations. His expertise is sought by investment research firms, and he's renowned for insightful seminars at industry conferences. Len's career journey, from Macy's to leadership roles at Nine West Group and Donald J Pliner, reflects his impactful contributions in the field. A graduate of Monmouth University, Len resides in Northern New Jersey, blending his professional excellence with a passion for music and live concerts.
John Moretz 
John Moretz currently serves as Chief Executive Officer and President of Moretz Marketing LLC and is Managing Director of Kathy Ireland LLC and for the TrueEnergy brand. In addition, he is the Managing Director of various real estate entities including LaMoe LLC and Moretz Mills LLC. Mr. Moretz spent 49 years in the textile industry building and marketing numerous consumer brands. He served as the Chairman and Chief Executive Officer of Gold Toe Moretz Holdings Corp. and its subsidiaries prior to its acquisition by Gildan Activewear Inc. in 2012. Mr. Moretz founded Moretz Marketing in 1987 to create and manage lifestyle brands licensing opportunities. He also serves on the following boards: LED Technologies Blowing Rock Brewery and Grandview Hosiery LLC.
Steve Tully 
Steve is the founder and principal consultant at SRTully & Associates. With a deep background in the consumer products industry, Steve brings extensive experience in sales, marketing, and operations across wholesale, traditional retail, and DTC channels. He has held President-level leadership roles at renowned action sports companies including Quiksilver, Roxy, Vix Luxury Brazilian Swimwear, and Neff Headwear.
Currently, Steve serves as a senior-level advisor to CEOs and leadership teams at consumer product businesses, with a distinct emphasis on youth action sports culture. Leveraging his seasoned expertise, he collaborates closely with executives to navigate strategic challenges and capitalize on emerging opportunities in the dynamic consumer landscape.